Dr Ian Taylor
Reader in Motivation Science
Areas of expertise
Adherence and persistence, health鈥憆elated decision making, behavioural change, motivation in sport and physical activity.
Profile
Dr Ian Taylor’s research concerns the fundamental motivational processes that drive human behaviour and support long-term health. He provides expert comment on how motivation influences decision-making, adherence and persistence, and the consequences of poor-quality motivation for wellbeing and behaviour.
Ian is a Chartered Psychologist and Associate Fellow of the British Psychological Society, a Fellow of the Higher Education Academy, and serves on the editorial boards of several psychology journals.
Interview booking
Please call the press office on +44 (0)1509 222224 to arrange an interview with Dr Ian Taylor.