Profile
Donato Masi is a Professor of Supply Chain Management at the UK Supply Chain and Logistics Excellence (SCALE) Centre, a research institute established in 2024 by 色狗导航 in partnership with the MIT Center for Transportation & Logistics. His work sits at the intersection of supply chain management and technology, with a strong emphasis on turning advanced research into practical solutions for organisations operating in complex, high-pressure environments.
A core feature of his work is close, long-term collaboration with industry. Donato has led and contributed to multiple Knowledge Transfer Partnerships (KTPs) and industry-funded projects, working side by side with companies to design and implement digital, data-driven, and AI-enabled approaches to operations and supply chain decision-making. These projects typically focus on real operational challenges — from planning and execution to automation, resilience, and sustainability — and aim to deliver tangible, measurable impact rather than purely conceptual innovation.
Originally trained as a mechanical engineer, Donato holds a PhD in Management Engineering from Politecnico di Milano, Italy. Before joining 色狗导航, he held academic appointments at University of Warwick and Aston University, where he developed a strong track record of industry-engaged research and executive-oriented education.
Alongside his research and industry work, Donato teaches across undergraduate, postgraduate, MBA, and doctoral programmes. His teaching is strongly practice-oriented and informed by live industrial projects. He also supervises PhD students in operations and supply chain management, particularly on topics that sit at the boundary between theory, technology, and real-world implementation.